Charge for the value you create.

A pricing and packaging model built on the value your best users actually get, with the willingness-to-pay evidence and the revenue-retention math to back it. In about three to five weeks.

The problem.

Your pricing was set once and has not moved since. You are probably charging for the wrong thing, leaving money on the table with the users who get the most value, and blocking the ones who would pay if the packaging fit. You do not have the evidence to change it with confidence.

What you get.

  • A value metric: what you charge for, tied to the value your best segments actually get.
  • A packaging and tier design that fits the different willingness to pay in your base.
  • Willingness-to-pay research, a Van Westendorp study, so the price is evidence, not a guess.
  • A net-revenue-retention read, so you see where expansion and churn really sit.
  • A prioritized set of pricing changes, each with the expected revenue effect.

What it is not.

We do not implement your billing (Stripe, Metronome, and Chargebee run the model, we design the strategy they run), and we do not promise a revenue number we cannot yet prove.

The proof, honestly.

We have not published a pricing-specific result yet, and we will not pretend otherwise. What we bring is the growth work next door, at Sygic Road Lords the product-growth work went with a 16.7 point lift in first-day keep-rate, and the same segmentation muscle that pricing for value depends on: you cannot charge for value until you know which users get it.

For you if: you have a product with real usage and a pricing model you set long ago and have not revisited with evidence.

Not for you if: you are pre-revenue with no usage to research, or you want billing implementation rather than pricing strategy.

Book a 30-minute call.

We will tell you whether we are the right people for this, and what we would do first. No pitch deck.